Crafted with choice
BUILT FOR CHOICE. DESIGNED FOR CHANGE.
The smoke-free journey should feel better. M13 exists to rethink what nicotine alternatives can look—and feel—like. Backed by AIRSCREAM, we focus on personalisation, flexibility, and a better way forward.
We started with pouches. But we’re not stopping there.
Because quitting isn’t one-size-fits-all. And neither are we.
Featured Products
Flavour Boozt
Capsule-powered nicotine pouches with bold flavour and a clean, smooth release. Designed to make quitting feel less like a compromise and more like an upgrade.
Groovie
A pouch series inspired by familiar native flavours flavourful, comforting, and crafted specially for its U.S. debut.
Flavour Boozt
Capsule-powered nicotine pouches with bold flavour and a clean, smooth release. Designed to make quitting feel less like a compromise and more like an upgrade.
Groovie
A pouch series inspired by familiar native flavours flavourful, comforting, and crafted specially for its U.S. debut.
Why M13?
Personalisation
One size doesn’t fit all. We believe in options that fit your rhythm.
Flexibility
Your pace, your path. We support every kind of quitter.
Sustainability
Clean, compact, and responsibly made—without the excess.